The fundamentals of “thinking like a designer”

For a crash course on the basics of what you need to know about design thinking to start using it in your own business or daily life, check out the new Glimmer video series, adapted from the live presentations I've been giving around the country. In this series of short two-minute bites, each video addresses one of the 12 key questions and points shown on the left.

Click here for the full lineup of segments on YouTube.

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Are designers nuts?
03/07/2010 – 6:27 pm | Add Comment
One of the great things about designers, I’ve observed, is that they tend to think anything is possible. Truly innovative designers often start out by envisioning something that does not currently exist. Then they proceed to try to make that vision a reality—even in the face of evidence suggesting the thing just isn’t feasible. The breakthrough designs that result are often thought of as technological advancements, but the real leap that happened was more of an imaginative one—because it took place, at least initially, in the mind of the designer. By relying on “abductive reasoning,” or the ability to think about and picture what might be, designers can “jump the fence” to new possibilities.
 
Not that it’s easy. When I interviewed Dean Kamen about this, he confessed that he tends to “roll around in bed at night, thinking ‘Am I trying to do something that’s impossible?’” Read the full story »
When everything just “clicks”
03/05/2010 – 12:38 pm | Add Comment
When everything just “clicks”

We're big fans of LEGO here at GlimmerSite (see this previous post) and this short film produced by the company is really inspirational. It's called "LEGO CLICK" and it celebrates the moment in our minds …

The Cove: Design thinking in action?
03/05/2010 – 9:20 am | Add Comment
The Cove: Design thinking in action?

On the eve of Oscar weekend, GlimmerSite reader Sarah MacLennan shares the following:

"I saw a special screening of 'The Cove' last night which is a documentary up for an Oscar on Sunday and it made …

Can’t we design better prisons?
03/03/2010 – 6:46 pm | Add Comment
Can’t we design better prisons?

We’ve been running a poll on GlimmerSite asking what people would most like to see redesigned, and one of the leading vote-getters has been “prisons.” Here are some ideas….

Is “doing good” the future of advertising?
03/01/2010 – 8:10 am | Add Comment
Is “doing good” the future of advertising?

Pepsi’s Refresh Project, where people propose various “do good” initiatives and the public votes on which ones Pepsi should fund, is not just another form of advertising. It might be a blueprint for a whole new way brands can connect with the public.

Lost in Space, the sequel
02/26/2010 – 2:28 pm | Add Comment
Lost in Space, the sequel

Current conventional wisdom is that open floor plans = more creativity. But is it possible that without the help of old-fashioned walls and doors, we’ll have a harder time corralling and capturing ideas?

Why are they chopping off their toes? Only the design thinker knows.
02/23/2010 – 12:45 pm | Add Comment
Why are they chopping off their toes? Only the design thinker knows.

Jane Fulton Suri, a trained psychologist now working at IDEO, ended up in the design world by accident, though more precisely it was due to a series of accidents.

A “fearless” discussion with Alex Bogusky
02/10/2010 – 6:54 pm | Add Comment
A “fearless” discussion with Alex Bogusky

On Tuesday I appeared on Alex Bogusky's "FearLess" live-streamed talk show for a wide ranging discussion on advertising, design, creative thinking, and even a little politics.

How design thinking got teenagers to stop smoking
02/07/2010 – 7:52 pm | Add Comment
How design thinking got teenagers to stop smoking

I’m heading out to Colorado this week to speak at UC Boulder and also to visit Crispin Porter + Bogusky, the remarkable ad agency that started out in Miami and now has a thriving business …

A logo with national impact for the arts
02/03/2010 – 5:10 pm | 2 Comments
A logo with national impact for the arts

The new chairman of the NEA, Rocco Landesman, is serious about the arts. Now he’s launched a contest for a new “Art Works” logo.

Why small actions are more important than big plans
02/01/2010 – 3:36 pm | 5 Comments
Why small actions are more important than big plans

The ability of designers to just begin, and begin anywhere, is critical—and it’s something we can all learn from. What helps designers move forward in the face of uncertainty is a step-by-step methodology….

Designing a character
01/31/2010 – 1:04 pm | Add Comment
Designing a character

Versatile actor Brian d’Arcy James (now starring in “Time Stands Still” with Laura Linney) shares his secrets on how he goes about designing his characters.

Why design principles are “cool”
01/26/2010 – 6:04 pm | Add Comment
Why design principles are “cool”

The times we’re living in are causing us to look around for better ways of doing things. But we need some basic tools to help us do all of that. Design principles can serve as the Swiss Army knife of the “let’s-make-a-smarter-world” movement.

Designing social circles: A way to help people live well as they age
01/24/2010 – 11:43 am | Add Comment
Designing social circles: A way to help people live well as they age

By asking “What do they REALLY need?” British designer Hilary Cottam is creating new solutions for senior citizens, including helping them design communities and support networks so they can age in place.

Glimmer makes the cover of Wired
01/22/2010 – 5:09 pm | One Comment
Glimmer makes the cover of Wired

I opened a parcel from England the other day to see that the shiny, metallic January ‘10 issue of Wired UK features Glimmer as one of the cover stories. I’ve always been a huge fan of …

Why we think more like designers as we age
01/15/2010 – 12:58 pm | One Comment
Why we think more like designers as we age

So here’s one good thing about getting older: We get better at “jumping fences” and connecting separate ideas.

B-school students get some d-schooling
01/11/2010 – 12:10 pm | One Comment
B-school students get some d-schooling

A recent business article in the New York Times talks about how business schools are starting to understand the importance of open-minded critical thinking—the kind of thinking designers do every day.

And now for something completely different
01/08/2010 – 11:07 am | Add Comment
And now for something completely different

The European edition of GLIMMER, published by Random House UK, comes out this month. The guts of the book are the same, but I thought you’d be interested to see how differently they packaged the …